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Health- Pregnancy & Parenthood Support

Highly Accurate Data
The client is a dynamic and innovative direct marketing business providing belowthe-line support to major pharmaceutical companies and other leading brands and services focusing on expectant and new mothers. For the last 48+ years, they have been developing information and marketing channels through the healthcare environment, retailers and their own channels and distributors

Client Needs

The client needed highly accurate data in a fast turnaround. The data centred around pregnancy and newborn babies, and therefore the information needed to be dealt with in a sensitive manner. As well as processing and delivering high-quality, time-critical, accurate data to the client, it was important that we upheld the client’s brand and reputation to help deliver a seamless outsourcing solution.

It's a Success! 99% accurate data consistently provided and delivered within 48 hours of receipt.

Our Solution Summary

  • Data consistently provided and delivered within 48 hours of receipt.

  • All sensitive data updates were completed within 12 hours of receipt.

  • Hybrid operational delivery provided remotely in UK with further support in Philippines

  • Post Room was the first stage of the process - it was vital that sensitive updates were picked up here and all databases updated immediately

  • Manual scanning - the paper-based documents were transferred to an electronic format.

  • Data Capture - all relevant personal information that was provided by the client’s customers was captured and transferred to the master database via secure server.

  • GDPR upheld at all times - following ISO procedures all data was stored securely before being safely destroyed in line with the Data Retention Policy.

  • Key Success Points

  • 99%

    accurate data consistently provided - well above SLA.

  • All onshore data capture was mirrored offshore.

  • Turnaround time of 12 hours on sensitive data, managing approximately 1.7 million records per year.

  • Quality consistently delivered.

  • Very smooth transition - achieved by our very detailed on-boarding plan.

  • One of the biggest things that impressed this customer was how we represented their brand and took their values on board with every decision we made. They had been let down by their previous outsourcer and we were “a breath of fresh air”.

  • Customer Experience Related

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